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About Us

"Additive Free Naturally" is our motto and has been since 2007!


Our Mission Statement

Our mission is to change the World of nutritional supplements for the better and to bring the natural and additive free waveolution to the mainstream. 


Our Values

  1. Purity and Quality

  2. Well-Being and Happiness

  3. Honesty and Integrity

  4. Positivity and Optimism

  5. Learning and Development

  6. Innovation and Originality

  7. Collaboration and Teamwork


Seventh Wave was a ripple of an idea that in fact, grew out of a moment of great adversity back in 2007.  It’s a long story, but suffice to say, that from great disillusionment, a vision was born.

From tiny ripples, we have grown to a thriving company serving a sea of many thousands of customers around the World.

Our ethos is simple. It is one of purity.

Purity of products, and purity of relationship with our customers.

We will always be warm and welcoming.  Our team of telephone, help desk and email advisers will always greet you with a smile.

Ancient folklore says the Seventh Wave travels further than the rest.  It’s an idea relating to the synergy, balance and power of nature.  And that’s how the name for the UKs 100% natural, and additive free range came to be.

Ever so slightly quirky, and we’re proud of it.

And yes, we do like the number 7!

During the months of planning, we decided we wanted to launch on the 7th July 2007.  That wasn’t to be, but we did make it on the 17th July 2007…just!

We are a family business and a close knit team. We are independent. And if a pharmaceutical company ever wanted to buy us out (as they have done many others), the answer will always be a firm no.  

We collaborate with some very fine suppliers, nutritionists, herbalists, and other CAM practitioners that we consider part of the Seventh Wave team.  If we don’t know the answer, we know someone that does!

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